Our Services

At Good Days Ecommerce, I want to make your business plans the best they can be! If you want to pitch for a new website, create a case study for a product expansion, fix a leaking revenue bucket, we can help!

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Consultancy

In the fast-paced world of business, we understand that you may encounter urgent projects and exciting new initiatives that require immediate attention, yet lack the necessary resources. Or perhaps you’re just starting out and wish to avoid the commitment of permanent hires—this is where we come in!

we offer fractional senior support in the below digital disciplines.

Expertise

    • Develop and implement the ecommerce strategy to drive online sales and meet revenue targets.

    • Oversee website operations, ensuring a seamless user experience and optimizing the online purchasing process.

    • Analyse website analytics and performance metrics to enhance the customer journey.

    • Collaborate with marketing and product teams to integrate campaigns and promotions across all digital platforms.

    • Manage relationships with third-party vendors and partners.

    • Develop and execute CRM strategies to enhance customer retention and loyalty.

    • Design and manage customer loyalty programs to increase customer engagement.

    • Analyze customer data to gain insights and inform strategic decisions.

    • Coordinate with cross-functional teams to ensure consistent communication and brand messaging.

    • Develop and implement growth strategies to drive customer acquisition and revenue.

    • Identify and capitalise on new business opportunities.

    • Analyse market trends and consumer insights to inform growth initiatives.

    • Collaborate with product, marketing, and sales teams to align growth efforts.

Elevate your reporting

Unlock the power of digital reporting with creative solutions! As part of the insights service, I can transform data into vibrant insights, guiding your eCommerce managers and business owners to truly understand customer behaviour. By leveraging Google Analytics, I can empower you to optimise engaging experiences

Discover more about the reporting approach and what to expect if you book our reporting services.

The detail

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  • What does success look like? We take the time to establish business priorities, goals, market opportunities and vision. Identifying goals and performance indicators aligns the success of the strategy and allows for a great collaboration.

  • We leverage your existing data via you preferred analytics platform to uncover key insights.

    Depending on the strategy and goals we use the below framework to dive into the data.

    1. Traffic Sources by Volume & Conversion Rate: Understanding which channels drive the most valuable traffic (and which underperform) is fundamental to optimizing your marketing spend and maximizing ROI.

    1. Key Landing Page Performance: Analysing landing page effectiveness helps identify areas for improvement in user experience and conversion optimisation, leading to higher conversion rates and increased revenue.

    1. Product & Item Basket Analysis: Examining product popularity, basket composition, and abandoned carts reveals valuable insights into customer preferences, informs product development, and highlights opportunities to improve the checkout process.

    1. The Checkout Funnel: Analysing the abandoned cart funnel in Google Analytics (GA) helps your team understand the reasons why consumers aren’t checking out. It allows your to address pain points and improve the checkout process, ultimately leading to increased conversions and revenue

    Our visualisations are tailored to your team's preferences, and we weave compelling narratives throughout our findings to provide a clear and actionable understanding of your data, enabling data-driven decisions to enhance your digital strategy..

  • Building upon the strategic framework established in the initial phase, we integrate key findings and insights to deliver a robust action plan encompassing both short-term optimizations and a long-term growth strategy. Our support can extend to the implementation of these recommendations, collaborating closely with your agency and team leads to ensure sustainable business growth.